Satara has become a byword for contemporary and cool style within the Australian interior design industry. They are known for their versatile collections of high-quality, hand-crafted indoor and outdoor furniture and homewares.
Inspired by natural materials and global trends, Satara’s collections are perfect for retail, designer and commercial markets. Their aesthetic effortlessly complements the Antipodean climate and lifestyle.
Founded by Andrew and Colleen Johnston, Satara’s distribution centre and main team are based in Melbourne. However they now have trade showrooms in Melbourne, Adelaide, Perth, Brisbane, Auckland and, as of this year, Sydney. Their outdoor ranges are a real highlight, with chic alfresco pieces.
Satara hosted a stellar exhibition stand at the Decor + Design show in Melbourne this year.
“We spend months preparing for the show,” says Andrew. “Researching overseas influences, refining new products and ranges and finessing the ‘vibe’ of the stand. Of course, there’s a lot of sweat putting it all together…but we love the response we get from the design industry!”
“2019 was an exceptional show for us. Our new ranges and products were very well received by the industry and we featured in the Scarlet Opus Trend Tours.”
Scarlet Opus are leading UK Trend Futurists who spend months researching Decor + Design exhibitor products and analysing them against their trend forecasts. Satara’s contemporary collections resonated with two of the key trend directions, Fellowship and Satori.
Satori – a Japanese word that refers to the experience of seeing into one’s true nature – is an aesthetic with a calming and natural rhythm, with Japanese design influences.
“Our new Noah range, made from recycled teak, with its rustic imperfect finish and black matt colors, hits the Satori trend mark perfectly.”
Another magnet for trade visitors was the Rain Collection by Italian Designer Gian Paolo Venier . Released at the 2019 Milan Fair, it features unique curved lines and handwoven ropes in a collection of lounge, dining and bar furniture.
Another interesting piece was the Amo Chair, which is an exploration of the plasticity of wood. The frame utilises a combination of steam bending and hand carving techniques, while the seat is elegantly slung with custom dyed hand-waxed canvas.
For the European oak frame there is a natural aged finish and a Japanese Shou Sugi Ban (burnt wood) finish.
Alfresco Chic
As we move into the Australian summer, the focus has once again switched to stylish alfresco living. Satara’s aesthetic is perfect for this time of year – which is why they’ve had such strong relationships with outdoor commercial and hospitality projects across the country.
2019 has been a major year for Satara’s commercial work, with iconic projects ranging from The Intercontinental Hayman Island, Orpheus Island, Eco Lodges in the Kimberley to as far south as the Portsea Hotel and new Portsea Life Saving Club.
“Satara’s aesthetic hits the mark for Aussies that love a relaxed yet luxurious look”, says Andrew. “Standout new products for 2020 include the new Catalan Collection, a collaboration between exceptional design and robust outdoor materials.”
Satara will be exhibiting again at the 17th edition of Decor + Design in July 2020.
“We have exhibited at a wide variety of trade shows over the last decade, but we consistently come back to Decor + Design as no other trade show connects us so directly with the design industry.”
We can’t wait to see what Satara bring next! Subscribe now to receive updates on Decor + Design and The Australian International Furniture Fair, Australia’s No.1 Interiors Trade Event.